Swadeshi 2.0: India isn't just a mkt anymore

A century ago, the Swadeshi movement was a defiant act of resistance, urging Indians to boycott British goods. In 2025, the idea has evolved dramatically. It’s no longer about shutting the world out; it’s about drawing the world in, on India’s terms. This shift is reshaping global commerce, verified not by rhetoric but by factory floors, joint ventures, and capital investment.Global corporations aren’t just selling to India anymore, they’re making here. Supply chains are being reconfigured, bargaining power is shifting, and value creation is increasingly localised.Also Read: Independence Day 2025: Tryst with growth — India’s economic journey from Nehru to nowThe geopolitical backdropRising global trade tensions are amplifying this trend. US President Donald Trump doubled tari

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