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February 12, 2026

Flipkart could crack a formidable duopoly

Walmart-owned ecommerce major Flipkart is evaluating an entry into India’s highly competitive online food delivery market, with a pilot in Bengaluru targeted for May-June and a broader rollout potentially by late 2026 or early 2027, ET has reported, citing people familiar with the matter. Flipkart has not officially commented on this possible step.If Flipkart goes ahead with it, the move would mark its second attempt at entering the segment. Two years ago, it had explored launching food delivery through the government-backed Open Network for Digital Commerce (ONDC), though those plans did not move forward. Now, with preparations reportedly underway, including team-building and strategic deliberations over whether to launch a standalone app or operate through ONDC, Flipkart appears to be

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