Gig and freelance hiring in India’s blue-collar sector surged by 92% year-on-year in 2024, reflecting the growing demand for flexible, on-demand labour. This growth has been fuelled primarily by the rapid rise of e-commerce, food delivery, and ride-hailing platforms, according to a new report from WorkIndia, a blue and grey-collar recruitment platform. The report is based on an analysis of 4.81 lakh job postings across 2023 and 2024 on the WorkIndia platform. “What we’re seeing is the platformisation of ambition. The likes of quick commerce haven’t just created demand, they’ve validated this sector as a reliable source of income,” said Nilesh Dungarwal, CEO and Co-Founder of WorkIndia to PTI. “For many candidates, especially in smaller cities, delivery jobs are no longer stop