New Delhi: Sales of motorcycles with an engine capacity of 150-200 cc, mostly bought in India's metros larger cities, declined 9% in FY25, mirroring FMCG sales that have also been hit by slowing consumption in urban markets, besides patrons not being enthused about the models on offer.Things haven't improved much since then. Sales of such bikes fell 31% to 94,489 units in April, the only month for which Society of Indian Automobile Manufacturers (SIAM) data is available. Still, Bajaj Auto, TVS, and Yamaha India are betting that the segment will recover amid an improvement in the macroeconomic environment in the next few months apart from new model launches. To be sure, volumes in the broader two-wheeler industry were also hit in April.This has been due to lower production across companies —down 16.7% to 1.46 million units. Demand for 150-200 cc motorcycles has been waning since December, said Yamaha India Group chairman Itaru Otani. “There have not been many new launches in this segment to enthuse buyers,” he said.“In addition to this, inflationary pressure, macroeconomic uncertainties, and volatile stock markets have impacted demand.” Sales of commuter bikes--engine capacity up to 150 cc—have been recovering and grew by 6.4% to 9.98 million units in FY25, largely driven by demand from rural areas and entry-level buyers in urban centres. Those of 150-200 cc motorcycles in the segment above dipped 8.9% to 1.1 million units. These machines had been regarded as likely to take over the mantle of India’s commuter bikes as buyers traded up to more powerful engines.121699983 In fact, even bigger bikes with engine capacity upwards of 200 cc grew faster by 10.4% to 1.17 million units in FY25. Overall, motorcycle sales rose by 5.1% to 12.25 million units in this period. Experts said growing expenses amid rising food prices, educational and medical costs, stock market fluctuations and muted salary hikes have squeezed disposable incomes, slashing discretionary purchases across categories in larger cities. Momentum in the segment is likely to pick up only July-August onward, as inflationary pressures ease further and India’s young, aspirational buyers have money to spend.
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